Hand-crafted strategy
Rake Creative is a detail-obsessed creative strategy consultancy, specialising in comprehensive brand positioning, modelling, fortification, and messaging.
Our unique methodology combines up-to-date market strategies with bespoke, industry-proven creative tools & models, actionable research & insight development, and a professional dedication to strategic rigour and creative novelty.
We believe that powerful creative is indistinguishable from provocative strategy;
We believe that differentiation is a science and that disruption begins in the details;
But more than anything, we believe in the innate ability of all peoples to spot bullsh*t when they see it.
We believe in making, not iterating, which means getting things right the first time.
specialised brand
& creative solutions
strategic & creative consulting | Brand positioning & architecture creative campaign development | Brand planning & maintenance
a pathological aversion to the status quo
Rake Creative was founded on the personal belief that novelty is more than just an idea; it's what makes life worth living. When a star explodes or an atom splits or a new dance goes viral, that's novelty. Sometimes it's quiet. Sometimes it's loud. Sometimes it simmers and sometimes it explodes. But it is always there, the only truly differentiating resource that anyone can tap into... if you know how to spot it.
What sets Rake Creative apart is not that we see things differently, we just see different. We see the the things that others can't, then we put them to work.
some Past work
